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Concepts, benchmarks and frameworks for modern B2B outbound — from reply-rate math to ICP scoring and the LinkedIn / Sales Navigator ecosystem.

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Benchmarks and dataAug 3, 20263 min read

2,499 Connection Requests to LinkedIn Post Engagers: 81% Accepted, 47% of Them Replied

Over four months we reached only people who liked or commented on LinkedIn posts in our niche. 2,499 connection requests: 81% accepted, 47% of accepted connections replied, and 41% of replies were interested. Here is how the pipeline works and why engagement beats cold lists.

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